Resources
Downloadable guide
Retail purchase planning for seasonal campaigns
Organize, anticipate and optimize your purchases by season and campaign!
easonality can play for or against purchasing operations. Without a clear plan, it is common to face stock-outs, cost overruns or hasty purchases that affect margins and logistics.
This downloadable toolkit provides you with key tools and recommendations to anticipate demand, negotiate with better conditions and align your acquisitions with the most important campaigns of the year.
What will you find in this guide?
- How to differentiate emotional and commercial campaigns to adjust your shopping strategy.
- Key actions to anticipate consumer behavior based on data.
- What are the best times of the year to negotiate with suppliers.
- Editable checklists to structure your purchases by campaign.
- A practical matrix to analyze stock, turnover and make sourcing decisions.
- Campaign feedback tool to improve your future planning.
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